To answer comments from yesterday:
Kegz- yes, the cookies i brought did have ultragrain flour. Vive la ultragrain!
Lisa- It actually comes in 2 10lb bags (which may still outweigh your dogs) but yes it is a buttload of flour.
RM(And anyone else who's interested)- A rep from the PR firm that hypes Ultragrain visited my post yesterday and left a comment with some more information about the product. She also left contact info if you have more questions.